Alfa Romeo 33 Stradale

alfa romeo 33 stradale

Alfa Romeo 33 Stradale: the most beautiful car ever made? There is a certain kind of claim that gets repeated so often in car magazines that it loses its meaning. “The most beautiful car ever made.” Top Gear has said it. Chris Harris has said it. Pebble Beach jurors say it every time a 33 … Read more

BATTISTA FARINA

Battista Pinin Farina, founder of Carrozzeria Pininfarina, at his Turin workshop

The Italian Who Walked Away From Henry Ford Detroit, 1920. The Rouge plant was still being built but Highland Park was already running flat out, churning out Model Ts at a pace nobody in Europe could match. Henry Ford himself sat down with a 27-year-old visitor from Turin and offered him a job. Stay in … Read more

GIUGIARO

giugiaro

Giugiaro: The Man Who Drew Your Life — and You Don’t Know His Name Play a game. Walk out onto any street in Europe, point at five cars, and bet that the same single human being shaped at least three of them. You’ll win that bet more often than not. Then ask the owners who … Read more

Lancia Stratos HF Zero

Lancia Stratos HF Zero 1970 concept car Bertone Gandini 84 cm altura

Lancia Stratos HF Zero: the wedge that was 33 inches tall and won three world titles If you grew up watching Group B onboards, or if Sanremo and the Acropolis mean something to you because of Munari and the orange-and-white livery, you already know the Lancia Stratos. What you probably don’t know is that the … Read more

FRANCO SCAGLIONE

Franco Scaglione diseñador italiano Alfa Romeo BAT 33 Stradale Bertone

FRANCO SCAGLIONE — THE GENIUS ITALY CHOSE TO FORGET There’s a letter Nuccio Bertone wrote on May 19, 1993. It reads: “I remember with great emotion your contribution to our project. I remember your sharpness in the shape of futuristic cars. I also remember our fierce discussions looking for excellence. Your passion and knowledge of … Read more

BERTONE

giovanni Bertone

BERTONE — THE FACTORY THAT INVENTED WHAT YOU SEE WHEN YOU CLOSE YOUR EYES AND THINK OF A SPORTS CAR There are names that need no introduction and then there’s Bertone, which doesn’t even need you to say the full name. You say Bertone and you’re already seeing a car. You don’t know which one, … Read more

FIAT MULTIPLA

First generation Fiat Multipla in silver parked on a cobblestone street in an Italian old town with terracotta buildings in the background

Fiat Multipla: The World’s Ugliest Car That Was a Misunderstood Genius There are cars that when you first see them make you think: “This is a design mistake.” The 1998 Fiat Multipla provoked that reaction across practically the entire planet. It was repeatedly voted the ugliest car ever made. It became a meme before the … Read more