FERDINAND PORSCHE

ferdinand porsche

Ferdinand Porsche Sold the Same Idea for 45 Years Ferdinand Porsche was not an engineer. He held no degree. The “Dr. Ing.” still baked into the company’s legal name carries an “h.c.” that nobody bothers to read: honoris causa. Honorary. The “Professor” is no better earned: the Stuttgart Technical University handed him an honorary chair … Read more

FIAT TURBINA

fiat turbina

Fiat Turbina: The Jet-Age Prototype America Never Heard Of Ask an American gearhead about turbine-powered cars and you’ll get one answer: the Chrysler Turbine Car, the bronze coupe Chrysler loaned out to ordinary families in 1963 as a rolling experiment. What most of them don’t know is that nine years earlier, an Italian engineering team … Read more

NSU

nsu logo

NSU: The Company That Reinvented Itself Four Times, Then Died the Moment It Finally Nailed It Say “NSU” to most American enthusiasts and you’ll get a blank look, or maybe “isn’t that the rotary thing?” The Wankel. The Ro80. As if the company was born in 1967 to build one weird engine and then promptly … Read more

AUSA

ausa ptv 250

AUSA PTV: the Spanish carmaker that survived by killing its own car The first site dumper ever built in Spain ran on the engine out of a two-seat convertible. Manresa, 1960. Same engine, same carburetor, same shed, same men. The only thing that changed was who was paying: instead of a gentleman in a hat … Read more

PININFARINA

Pininfarina logo

Pininfarina, The House: Ninety-Five Years of Shaping Cars That Other People Built The Geneva Motor Show of 2012. Ferrari unveiled the F12berlinetta. A brutal car — naturally aspirated V12, razor lines, the last card played by pre-turbo Maranello. Nobody made much of it that morning, but the F12 was the last road-going Ferrari drawn by … Read more

AUDI V12 TDI

audi v12 tdi

Audi V12 TDI: The Greatest Diesel Ever Built, Killed By Audi America never got the Audi V12 TDI. That turns out to be the least interesting thing about it. Here’s the more interesting thing. The V12 TDI is not the Le Mans engine. It doesn’t share the vee angle, the displacement, or the architecture with … Read more

PORSCHE 542

porsche type 542 studebaker

Porsche 542: The Car Studebaker Paid For And Never Built Studebaker wrote Porsche a check for roughly half a million 1952 dollars and got nothing out of it. Porsche used that money to build the assembly hall in Zuffenhausen that still turns out 911s today. The dying American company paid for the German company’s factory. … Read more

FERRARI ENZO

Ferrari Enzo

Ferrari Enzo: too much name for one car Ferrari did not put Enzo Ferrari’s first name on a road car to decorate the history books. It did it because the entire project had to answer for him. In 2002, Maranello could have followed the obvious sequence. F40. F50. Another code, another number, another supercar carrying … Read more