Ferdinand Piëch’s Bugatti Volkswagen gave up on selling the Phaeton in North America after the 2006 model year, with around 3,500 found homes in three years. Analysts at Bernstein Research later worked out that the big sedan lost €28,101 on every unit sold worldwide between 2002 and 2012, and that the Bugatti Veyron lost about … Read more
Romano Artioli, the industrialist who decided what Campogalliano would look like when he was sixteen The easy version of Romano Artioli has been in circulation for thirty years. The Italian dreamer who came a cropper with Bugatti in the nineties. It comes neatly packaged, with its romantic adjectives, its scattered figures on the EB110, and … Read more
Campogalliano: the Bugatti factory that’s been locked up with everything inside for thirty years Type “abandoned Bugatti factory” into YouTube and you’ll get hundreds of results. Drone shots over a vast blue complex outside Modena. Urbex channels with creaky soundtracks pushing through cobwebbed corridors. Hagerty journalists being walked around by a softly spoken Italian called … Read more
Bugatti EB110, the hypercar that put a twenty-first century spec sheet on the table in 1991 Cover the badge with your hand and read it like this. Three-and-a-half-litre V12, mid-rear mounted. Sixty valves, five per cylinder, three intake and two exhaust. Twelve individual throttle bodies. Four small IHI turbochargers, two per bank, running between 1.05 … Read more
Ettore Bugatti: the patron who thought he was an artist When James May stood in front of a Veyron on Top Gear and called it the greatest car of the century, he was looking at a machine engineered by Volkswagen with a thousand and one horsepower, a four-turbo W16 and a price tag bigger than … Read more
